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iClick Academy
Where Insights Meet Innovation for Business Growth
About iClick Academy
iClick is a leading marketing and data cloud platform. iClick Academy aims to promote innovation research, industry insights, talent development, and project implementation leveraging the emergence of big data, cloud computing, and AI technologies.
We focus on equipping enterprises with the knowledge and skills they need to thrive in today’s evolving market. Inherent with a vision to infuse “innovative thinking,” we establish a network and innovation platform, research-based learning system, and practical training schemes aligned with the evolving needs of enterprises in areas such as digital transformation and O2O business models.
Our Whitepaper
China Marketing
Travel
Travel Retail
Engaging Affluent New Hongkongers: A 2024 Digital Media Report

Engaging Affluent New Hongkongers: A 2024 Digital Media Report
Pioneering report that reveals the digital behaviors, preferences, and media consumption habits of Chinese immigrants in Hong Kong.
2024 Chinese Outbound Travelers Whitepaper

2024 Chinese Outbound Travelers Whitepaper
The "2024 Chinese Outbound Travelers Whitepaper," featuring exclusive data from prominent Chinese media platforms Qunar and Ocean Engine, reveals the latest post-pandemic social media trends for effectively targeting Chinese outbound travelers in 2024.
A Practical Guide to Engaging with Chinese Travelers: China Travel Retail Market Facts and Tips to Know [2023 Edition]
![A Practical Guide to Engaging with Chinese Travelers: China Travel Retail Market Facts and Tips to Know [2023 Edition]](https://www.i-click.com/wp-content/uploads/2023/05/2023-whitepaper-cover-1.png)
A Practical Guide to Engaging with Chinese Travelers: China Travel Retail Market Facts and Tips to Know [2023 Edition]
Marketing playbook for travel retail stakeholders, offering key insights into Chinese travel and consumption trends and providing an essential overview of marketing strategies in the Chinese travel retail landscape.
Chinese Travel Shoppers 2022 Whitepaper

Chinese Travel Shoppers 2022 Whitepaper
iClick and EY have jointly released the "Chinese Travel Shoppers 2022 Whitepaper," which examines China's travel consumption trends and the impact of Hainan's Free Trade Port on the duty-free market during the COVID-19 pandemic. Combining iClick's advanced data capabilities with EY's industry expertise, this 68-page report offers critical insights into the travel retail and duty-free sectors, helping industry professionals navigate recovery in the post-pandemic landscape.
Chinese Travel Shoppers Whitepaper 2020

Chinese Travel Shoppers Whitepaper 2020
Published in association with The Moodie Davitt Report and ClickInsights, the "Chinese Travel Shoppers Whitepaper 2020" presents the latest Chinese market trends and the travel retail outlook for 2020. This whitepaper tunes in Chinese travel shoppers’ sentiment and the changes of their travel behaviors under the COVID-19 pandemic.
Chinese Outbound Travel Shopper Whitepaper 2018

Chinese Outbound Travel Shopper Whitepaper 2018
The "Chinese Outbound Travel Shopper Whitepaper 2018," in collaboration with the Moodie Davitt Report, offers a comprehensive analysis of three key types of Chinese outbound travel shoppers. It aims to identify the implications for marketers in related industries and shares iClick's predictions on future trends.