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Market Insights: The Future of Retail- When Social Commerce Meets Smart Retailing

Market Insights: The Future of Retail- When Social Commerce Meets Smart Retailing

E-commerce in China has changed rapidly in recent years making brands to embrace more marketing tactics and innovations to capitalize on the opportunity. iClick Interactive hosted a Social Commerce x Smart Retailing seminar for brand marketers to explore how the emergence of online shopping has prompted a rethinking of the new retail. The event received an overwhelming response with 100+ brand marketers attended to hear insights shared by industry experts from Tencent WeChat, RED (aka Xiao Hong Shu) and iClick on capturing the ever-growing Chinese audience.

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iClick’s Impactful InnoTalk at IAB Hong Kong C24!

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We’re still buzzing from the energy of our session, where our Business Development Director, Alison Shih, took the spotlight to share her compelling insights on the New Hongkongers.

 

What an Incredible Experience at IAB Hong Kong C24!

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We’re still buzzing from the excitement of being a Silver Sponsor and Exhibitor at IAB Hong Kong C24! With over 1,000 digital marketing professionals gathered from across Asia, this event was a powerhouse of inspiration, innovation, and networking. 

 

iClick x HK4As Happy "ad" Hour

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What a fantastic evening at the iClick x HK4As Happy "ad" Hour at Bar 1906! We were happy to gather industry peers to network over delicious drinks and canapés. Engaging discussions about the consumption power of Hong Kong's new spenders—the vibrant new Hongkongers—were truly enlightening.

 

Olympic Guessing Game Fun at iClick's HK Office

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iClick’s "Decode the Digital Habits of the 'New Hongkongers': A Brand Marketing Masterclass"

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What an insightful session we had last week at iClick’s "Decode the Digital Habits of the 'New Hongkongers': A Brand Marketing Masterclass" event. We explored the essential strategies for connecting with this fast-growing consumer segment.

 

iClick's Participation at HKRMA Business Matching Event

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We recently took part in the HKRMA Business Matching Event, where we shared valuable insights into the digital habits of New Hongkongers with retail brand partners.

 

Unveiling the "New Hongkongers": iClick Shares Insights at Marketing Interactive's Content360

July 3, 2024

At the recent Content360 in Hong Kong, iClick's Business Development Director, Alison Shih, discussed the growing population of immigrants from Mainland China to Hong Kong - the 'new Hongkongers'. Based on insights from iClick's latest publication, "Engaging Affluent New Hongkongers: A 2024 Digital Media Report", this new consumer group represents a significant opportunity.

 

iClick Wins Premier Greater China Social Media Agency Award at CORPHUB GBAMOB Awards

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Exciting news! We are honored to share that iClick has been recognized as the Premier Greater China Social Media Agency at the CORPHUB GBAMOB Awards.

 

IAB Hong Kong x International Travel Expo Panel Sharing

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At the recent IAB Hong Kong x International Travel Expo panel sharing on "Elevate Your Marketing: Harnessing Data-Driven Consumer Insights in the Travel Industry", Mario Chow, Senior Business Development Manager at iClick, along with other panellists, shared invaluable insights on leveraging data, engaging content marketing strategies, and AI technology to create more impactful and effective marketing campaigns.

 

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