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iClick in The News.
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New Partnership: iClick x Weixin Pay Empowers Brands to Captivate Chinese Travelers
March 11, 2025
iClick Interactive is excited to announce our latest collaboration with Weixin Pay (微信支付) for the Global Gift Pack (全球有礼) campaign. As the Campaign’s Strategic Partner, iClick provides innovative, one-stop advertising solutions that empower brands to connect with Chinese Mainland travelers visiting Hong Kong and Macao.
Exciting Release: iClick's Chinese Outbound Travelers Whitepaper 2024
May 10, 2024
Exciting news! We are delighted to announce the release of iClick's latest whitepaper, titled "2024 Chinese Outbound Travelers Whitepaper," which coincides with the resurgence of China's outbound tourism. This whitepaper was developed in collaboration with industry leaders, including Qunar.com, one of China's leading online travel platforms, and Ocean Engine, a comprehensive commercial digital marketing platform under the Douyin Group.
iClick & Xiaohongshu's Continued Partnership Fuel China Marketing Success
March 6, 2025
We’re excited to announce that iClick and Xiaohongshu (RedNote) are continuing our successful partnership for a third year, showcasing our shared commitment to empowering brands in the dynamic Chinese market.
Unlocking Retail Success with Chinese Social Media: iClick at the HKRMA Seminar
February 13, 2025
During the recent HKRMA seminar, Alison Shih, our Business Development Director of International Business, joined an impressive line-up of speakers to explore how Chinese social media shapes the purchasing decisions of consumers.
iClick Honored with the 2024 Outstanding Marketing Partner Award from Trip.com Group
January 2, 2025
We are thrilled to share that iClick has been honored with the 2024 Outstanding Marketing Partner Award from Trip.com Group!
Celebrate the festive spirit with iClick Interactive!
December 23, 2024
Our iClickers gathered for a memorable Christmas Party, celebrating a year of joy, gratitude, and shared achievements. The office came alive with cheerful decorations, a sparkling Christmas tree, and a warm atmosphere, providing the perfect backdrop for unforgettable moments.
iClick Year in Review: 2024
December 12, 2024
As we wrap up an incredible year at iClick, we're excited to share our journey in 2024! Our two insightful whitepapers: one exploring the dynamic China travel market and another delving into the emerging trends among New Hongkongers.
Unveiling Holiday Marketing Strategies: iClick's Insights at the HKTVmall Seminar
November 22, 2024
HKTVmall has invited us to their recent seminar! Mario Chow, our Business Development Manager, led an insightful session on mastering holiday marketing strategies for a year-end sales surge.
Event Recap: Engaging Inbound Chinese Travelers in Japan!
November 7, 2024
iClick was excited to partner with Japanticket for a dynamic webinar focused on effective marketing strategies to attract Chinese travelers visiting Japan during peak holiday periods.
KOL行銷新手必讀:KOL是什麼?品牌如何選KOL合作對象?
December 19, 2024
小紅書營銷推廣怎麼做?小紅書經營策略如何制定?本文將介紹小紅書的營銷優勢,並解析6種小紅書經營策略與宣傳方式(包含小紅書網紅行銷與廣告投放),文末再推薦專業小紅書推廣服務商,幫你有效提升小紅書知名度!
The She-Economy: New Era of Consumer Power in China
March 13, 2025
International Women’s Day in China has evolved beyond a single celebration—it is now recognized as Goddess Day (女神节) and Queen’s Day (女王节), reflecting the rising influence of women as powerful consumers.
Maximize Your Brand's Visibility with Exclusive Offer for Baidu Map Brand Zone!
March 11, 2025
Are you ready to attract high-intent audiences and elevate your search visibility? The Baidu Map Brand Zone is your ticket to dominate search results. With an exclusive 100% Share of Voice (SOV) for your brand-related keywords, this premium placement ensures that your business stands out, drives targeted traffic directly to your official website, and boosts brand awareness along with in-store sales!
iSuite Insight: The Resilience of China’s Luxury Jewelry Market in 2025
February 27, 2025
China's luxury jewelry market is booming. Discover how Gen Z preferences, online trends, and cultural nuances are shaping its future growth, and how your brand can capitalize.
China’s Latest Cultural Tourism Trends: How Travelers Are Exploring Differently
February 25, 2025
As cultural tourism flourishes in China, Xiaohongshu (RedNote) has become as an essential travel companion for young Chinese travelers. “Slow Travel” and “Just Go” trip emerge as two key cultural tourism trends that will redefine travel in 2025.
Xiaohongshu (RedNote)'s Year in Search 2024
February 19, 2025
Xiaohongshu (RedNote) has transformed from a social media platform into a powerful search engine in China! In 2024, an impressive 73% of its Monthly Active Users sought inspiration on the platform, with an astonishing 90% actively engaging in searches.
Marketing to the Mature Market in the Luxury Fashion Industry
February 11, 2025
As the fashion industry continues to navigate the complexities of a post-pandemic landscape, the outlook for 2025 reveals a compelling opportunity for growth. While sluggish growth remains a challenge, there’s a significant silver lining: the Silver-haired Generation, consumers aged 50 and above, is projected to drive nearly 48% of global consumption growth by 2025!
Kickstart 2025 with MaiMai's Exclusive Post-CNY Advertising Package!
February 3, 2025
CNY promotions are essential for brands, but have you considered the power of a Post-CNY Back-to-Work campaign? As Chinese professionals will return from the 8-day 2025 Chinese New Year holiday in early February, MaiMai introduces a dynamic 2-week back-to-work campaign. This initiative serves as an exceptional marketing tool for brands eager to engage with this vibrant audience!
The CNY 2025 outbound travel boom is bigger than ever!
January 23, 2025
As we gear up for Chinese New Year (CNY) 2025, the stage is set for record-breaking Chinese outbound travel and consumer spending, driven by evolving consumer behaviors and preferences. According to Qunar, international travel during the 2024 CNY saw a remarkable 13.5 million outbound trips, surpassing pre-pandemic levels and setting the pace for new highs this year. Dive into the insights from Fliggy and Qunar below, showcasing promising trends that businesses can tap into to connect with Chinese travelers and maximize opportunities during this peak travel season.
Unveiling Strategies: iClick's Interview with Clisk Japan on Attracting Chinese Travelers Exploring Japan
February 19, 2024
We are excited to present an engaging interview article that provides valuable insights into marketing strategies for attracting Chinese travelers to Japan! In this captivating interview, we had the privilege of speaking with Clisk Japan, a highly reputable digital agency with extensive experience in the Japanese and Thai markets.
Embracing Agility: Frankie Ho Explains How Enterprises Should Adapt in Today’s Digital Transformation Era
February 25, 2022
Frankie Ho, our President of International Business, was recently interviewed in a finance program — “Invest Smarter” @ ViuTV (Channel 99) in Hong Kong, sharing his thoughts around the digital marketing trends and innovation in marketing based on the evolution of technology. Given the turbulence and paradigm shift in consumer behaviour amid the pandemic, the world of digital continues to experience a multitude of changes. Frankie further discussed how iClick transformed our product portfolio in helping enterprises to identify new business opportunities across the consumer lifecycle.
iClick’s First Appearance on Korean National TV - SBS Biz
March 5, 2021
iClick’s First Appearance on Korean National TV - SBS BizWith over 940 million Chinese netizens, China is the largest and one of the fastest-growing e-commerce markets in the world that many...